Carol’s expertise offers a diverse range of deliverables from retail master planning to operational strategies. She is creative, strategic and analytical with both a consumer-centric and commercial focus. Creating and delivering compelling and contemporary food destinations for major national and international projects across shopping centres, airports, markets and lifestyle/leisure precincts.
Driving innovation through visionary concepts, pragmatic strategies, efficient management initiatives and creating dynamic customer experiences, providing retail asset managers and retail brands with a unique point of difference and future growth.
Habitually researching all things food related; futuristic designs & visual merchandising, new food concepts, consumer behaviour and identifying what is ‘hot’ for our diverse and changing population. Mapping out strategies with teams of inspirational professionals and engaging on the ground to deliver results is exhilarating especially when travel and food is involved!